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T KNAUR 78040 Gálvez Du bist, was du zei - Erfo...
12,99 € *
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Erscheinungsdatum: 01.11.2007, Einband: Paperback, Titelzusatz: Erfolg durch Selbstinszenierung, Autor: Gálvez, Cristián, Verlag: Droemer Knaur, Sprache: Deutsch, Schlagworte: Auftreten // Auftreten und Wirkung // Coaching // erfolgreich sein // erfolgreich werden // High Concept // Infotainment // Körpersprache // Lebenshilfe Bücher // Lebenshilfe Coaching // Menschen begeistern // perfekter Auftritt // persönliche Entwicklung // persönlicher Erfolg // Persönlichkeitsentwicklung Buch // Psychologie Bücher // Ratgeber Kommunikation // Ratgeber Psychologie // Selbstcoaching // Selbstdarstellung // Selfmarketing, Produktform: Kartoniert, Umfang: 252 S., Seiten: 252, Format: 2 x 21.2 x 12.5 cm, Gewicht: 231 gr, Verkäufer: averdo

Anbieter: averdo
Stand: 28.10.2020
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Bottlenecks
29,95 € *
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Learn the psychological constrictions of attention, perception, memory, disposition, motivation, and social influence that determine whether customers will be receptive to your digital innovations.Bottlenecks: Aligning UX Design with User Psychology fills a need for entrepreneurs, designers, and marketing professionals in the application of foundational psychology to user-experience design. The first generation of books on the topic focused on web pages and cognitive psychology. This book covers apps, social media, in-car infotainment, and multiplayer video games, and it explores the crucial roles played by behaviorism, development, personality, and social psychology. Author David Evans is an experimental psychology Ph.D. and senior manager of consumer research at Microsoft who recounts high-stakes case studies in which behavioral theory aligned digital designs with the bottlenecks in human nature to the benefit of users and businesses alike.Innovators in design and students of psychology will learn:The psychological processes determining users' perception of, engagement with, and recommendation of digital innovationsExamples of interfaces before and after simple psychological alignments that vastly enhanced their effectivenessStrategies for marketing and product development in an age of social media and behavioral targetingHypotheses for research that both academics and enterprises can perform to better meet users' needsWho This Book Is ForDesigners and entrepreneurs will use this book to give their innovations an edge on what are increasingly competitive platforms such as apps, bots, in-car apps, augmented reality content. Usability researchers and market researchers will leverage it to enhance their consulting and reporting. Students and lecturers in psychology departments will want it to help land employment in the private sector. Praise"Bottlenecks' is a tight and eminently actionable read for business leaders in startups and enterprises alike. Evans gives us a rich sense of key psychological processes and even richer examples of them in action." - Nir Eyal, Author of Hooked: How to Build Habit-Forming Products"Clients frequently ask our UX researchers and designers for deeper truths about why certain designs work and others fail. Bottlenecks offers practical explanations and evidence based on the idea that human cognition did not begin with the digital age." - John Dirks, UX Director and Partner, Blink UX"Bottlenecks brings together two very important aspects of user experience design: understanding users and translating this into business impact. A must-read for anyone who wants to learn both." - Josh Lamar, Sr. UX Lead, Microsoft Outlook

Anbieter: buecher
Stand: 28.10.2020
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Bottlenecks
30,79 € *
ggf. zzgl. Versand

Learn the psychological constrictions of attention, perception, memory, disposition, motivation, and social influence that determine whether customers will be receptive to your digital innovations.Bottlenecks: Aligning UX Design with User Psychology fills a need for entrepreneurs, designers, and marketing professionals in the application of foundational psychology to user-experience design. The first generation of books on the topic focused on web pages and cognitive psychology. This book covers apps, social media, in-car infotainment, and multiplayer video games, and it explores the crucial roles played by behaviorism, development, personality, and social psychology. Author David Evans is an experimental psychology Ph.D. and senior manager of consumer research at Microsoft who recounts high-stakes case studies in which behavioral theory aligned digital designs with the bottlenecks in human nature to the benefit of users and businesses alike.Innovators in design and students of psychology will learn:The psychological processes determining users' perception of, engagement with, and recommendation of digital innovationsExamples of interfaces before and after simple psychological alignments that vastly enhanced their effectivenessStrategies for marketing and product development in an age of social media and behavioral targetingHypotheses for research that both academics and enterprises can perform to better meet users' needsWho This Book Is ForDesigners and entrepreneurs will use this book to give their innovations an edge on what are increasingly competitive platforms such as apps, bots, in-car apps, augmented reality content. Usability researchers and market researchers will leverage it to enhance their consulting and reporting. Students and lecturers in psychology departments will want it to help land employment in the private sector. Praise"Bottlenecks' is a tight and eminently actionable read for business leaders in startups and enterprises alike. Evans gives us a rich sense of key psychological processes and even richer examples of them in action." - Nir Eyal, Author of Hooked: How to Build Habit-Forming Products"Clients frequently ask our UX researchers and designers for deeper truths about why certain designs work and others fail. Bottlenecks offers practical explanations and evidence based on the idea that human cognition did not begin with the digital age." - John Dirks, UX Director and Partner, Blink UX"Bottlenecks brings together two very important aspects of user experience design: understanding users and translating this into business impact. A must-read for anyone who wants to learn both." - Josh Lamar, Sr. UX Lead, Microsoft Outlook

Anbieter: buecher
Stand: 28.10.2020
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GazoPa
45,00 € *
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High Quality Content by WIKIPEDIA articles! GazoPa is an image search engine that uses features from an image to search for and identify similar images. GazoPa is listed in A new Top 100 Alternative Search Engines list. GazoPa for iPhone is selected as a winner of Best Infotainment & Community at Mobile Content 2009. GazoPa released a flower photo community site, GazoPa Bloom in private beta. This site is for exploring flower images and, if users need help identifying a flower, uploading images and letting other people try to identify them for users.

Anbieter: Dodax
Stand: 28.10.2020
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TVMobile
45,00 € *
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High Quality Content by WIKIPEDIA articles! MediaCorp TV TVMobile was a subsidiary of MediaCorp Singapore and was the first channel in the world to pioneer the use of Digital Video Broadcast (DVB) technology to deliver television programmes to commuters. With 89.3 MHz, TVMobile provided the latest infotainment, entertainment programmes and real-time news, keeping travellers informed while travelling. TVMobile had outdoor-advertising platforms at shopping mall food courts, ferries, academic institutions, taxis and selected SBS Transit buses. Broadcasting from 6:00AM to 12:00 midnight (Singapore/Hong Kong time) daily, TVMobile provided an outdoor-advertising medium that scheduled programming according to viewers profile and their travelling patterns. However, it could only be received with a digital set-top box by home viewers.

Anbieter: Dodax
Stand: 28.10.2020
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Abt-Stein
39,00 € *
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High Quality Content by WIKIPEDIA articles! Anina Abt-Stein ( 24. November 1988 in Frankfurt am Main) ist eine deutsche Schauspielerin. Abt-Stein spielte die Hauptrolle der Louisa Ellwang in der Kinder- und Jugendserie Schloss Einstein. Schloss Einstein ist eine deutsche Fernsehserie in Form einer Seifenoper für Kinder und Jugendliche. Dabei werden Geschichten aus den Bereichen Comedy, Action, Drama und Infotainment in verschiedenen Handlungssträngen miteinander verwoben. Außerdem wirkte sie in den Fernsehproduktionen Titus und der Fluch der Diamanten und Ich bin kein Mann für eine Frau mit. Sie war zuletzt 2001 im Film Zwilling zu sehen.

Anbieter: Dodax
Stand: 28.10.2020
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Radio Metrowave
39,00 € *
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High Quality Content by WIKIPEDIA articles! Radio Metrowave is a private radio station in Bangladesh.It went on air on 26 march, 1999.This radio station operating on frequency 256.41 meter band or 1170 kHz in medium wave.The main theme of this station is a new concept infotainment. Probhati, Ajker Din, Ganer Pakhi, Metro Hits, Global Rhythm, Rockwave, Nakshi Katha, Metro Sananda, Sonali Otit and Station Rock are some of the popular programs of this station. Radio Metrowave was closed down by the government on June 27, 2005 when it failed to pay off arrears to Bangladesh Betar.

Anbieter: Dodax
Stand: 28.10.2020
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Integrated Simulation of Communication Applicat...
48,80 € *
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Cell phones have already become more than “simple” communication devices and are used even when driving. For this purpose, a connection of in-vehicle devices with a mobile communication network has to be established. Due to the metallic body of the vehicle accompanied by strong radio field attenuations, the in-vehicle coverage is partly not provided and the successful use of services cannot be guaranteed. This problem could be solved by splitting the communication link into two parts. On the one hand, the passengers’ mobile devices are integrated into a wireless in-vehicle network provided by the vehicle itself. Thus, the passengers are able to access all kinds of content managed by the central multimedia platform of the vehicle. For the purpose of setting-up in-vehicle communications, Ultra Wide Band (UWB) as well as 60 GHz short-range systems are potential solutions due to high data rates and very low-cost devices. The adaption of these systems to the properties of the vehicle interior enables high-quality links. On the other hand, the vehicle is connected with surrounding communication networks in order to access the desired infotainment services and to receive traffic information to enhance the road safety as well as traffic efficiency. For example by forwarding information about traffic hazards in areas of limited visibility, other vehicles in the vicinity can be warned beforehand. Therefore, highly robust data transmission with low latencies as well as high locality is required. This can be achieved with the introduction of the so-called Vehicle-to-X (V2X) communication enabling vehicles to communicate directly with their surrounding infrastructure (Vehicle-to-Infrastructure (V2I) communication) as well as with each other (Vehicle-to-Vehicle (V2V) communication). In order to ensure a reliable deployment of communication applications in the vehicular environment, a previous validation of the system has to be performed.This thesis deals with the simulation of communication applications in vehicular environments with the main focus on the radio channel, on the influence of the antenna configuration as well as on the Packet Error Rate (PER) performance of the Physical Layer (PHY). For the validation of V2X communication systems and applications, several interconnected and specialized simulation tools are integrated into a comprehensive simulation environment. It consists of modules to simulate the PHY, the vehicular mobility as well as the radio channel. A self-developed deterministic 3D ray-optical model is used in order to achieve a realistic description of the channel for specific V2X scenarios. Since ray-optical models are still very time-consuming and the computing time is crucial for the overall performance of the simulator, two optimizing acceleration techniques are developed and evaluated. The selection of an optimum antenna configuration, the urban vehicular radio channel and the PER performance of the PHY are investigated for specific situations with the aid of the integrated simulator. Moreover, a stochastic propagation model for urban crossroads scenarios including the influence of an application-specific antenna module is developed on the basis of the simulation environment. With this approach, the feasibility of a V2V application is analyzed in worst case scenarios.Since the dimensions of the objects within the vehicle are smaller than the wavelength of the considered in-vehicle systems, an application of the deterministic ray-optical model is not feasible. Thus, extensive UWB channel measurement campaigns in a variety of scenarios and different vehicles are carried out. The influence of the vehicle type, the antenna position and the occupation by passengers is in the focus of this thesis. The in-vehicle UWB channel is analyzed and empirical models are derived consequently. Furthermore, the performance and the feasibility of a UWB system in terms of the Bit Error Rate are investigated using a PHY simulator. Finally, a comparison of UWB and 60 GHz inside vehicles with respect to the channel properties is examined.

Anbieter: Dodax
Stand: 28.10.2020
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Bottlenecks
26,74 € *
ggf. zzgl. Versand

Learn the psychological constrictions of attention, perception, memory, disposition, motivation, and social influence that determine whether customers will be receptive to your digital innovations. Bottlenecks: Aligning UX Design with User Psychology fills a need for entrepreneurs, designers, and marketing professionals in the application of foundational psychology to user-experience design. The first generation of books on the topic focused on web pages and cognitive psychology. This book covers apps, social media, in-car infotainment, and multiplayer video games, and it explores the crucial roles played by behaviorism, development, personality, and social psychology. Author David Evans is an experimental psychology Ph.D. and senior manager of consumer research at Microsoft who recounts high-stakes case studies in which behavioral theory aligned digital designs with the bottlenecks in human nature to the benefit of users and businesses alike. Innovators in design and students of psychology will learn: The psychological processes determining users' perception of, engagement with, and recommendation of digital innovationsExamples of interfaces before and after simple psychological alignments that vastly enhanced their effectivenessStrategies for marketing and product development in an age of social media and behavioral targetingHypotheses for research that both academics and enterprises can perform to better meet users' needs Who This Book Is For Designers and entrepreneurs will use this book to give their innovations an edge on what are increasingly competitive platforms such as apps, bots, in-car apps, augmented reality content. Usability researchers and market researchers will leverage it to enhance their consulting and reporting. Students and lecturers in psychology departments will want it to help land employment in the private sector.  Praise "Bottlenecks' is a tight and eminently actionable read for business leaders in startups and enterprises alike. Evans gives us a rich sense of key psychological processes and even richer examples of them in action." - Nir Eyal, Author of Hooked: How to Build Habit-Forming Products  "Clients frequently ask our UX researchers and designers for deeper truths about why certain designs work and others fail. Bottlenecks offers practical explanations and evidence based on the idea that human cognition did not begin with the digital age." - John Dirks, UX Director and Partner, Blink UX  "Bottlenecks brings together two very important aspects of user experience design: understanding users and translating this into business impact. A must-read for anyone who wants to learn both." - Josh Lamar, Sr. UX Lead, Microsoft Outlook

Anbieter: Dodax
Stand: 28.10.2020
Zum Angebot